Covecta
Reimagining an AI banking platform with a polished brand and digital experience for investor and client engagement.
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BS+A was hired by Covecta, an AI-driven banking platform, to create a fresh brand and website that reflected their professionalism. As they sought investment and trial users, Covecta needed a platform to clearly communicate their innovative technology. We ensured the brand and website met industry expectations while remaining distinct and engaging.
Project Brief
BS+A was hired by Covecta, an AI-driven banking platform, to develop a brand and website that showcased their professionalism. As they sought investment and trial users, they needed a platform to clearly communicate their technology and business model. We ensured the brand and website aligned with industry standards while being distinct and engaging.
Result
We started by understanding Covecta’s technology and business, developing a custom multi-layered website wireframe for a variety of audiences. Using our Clarity, Framework, and Realisation model, we created a design that was intuitive and comprehensive. Extensive research guided the creation of a brand that felt familiar yet recognizable, supported by custom graphics, animations, and seamless navigation to present Covecta’s technology in the best light.
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Key Services and Outcomes
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Creative Direction
- Crafted a professional, unique brand identity for the banking sector
- Conducted research to balance familiarity and distinctiveness
- Strategized clear communication of Covecta’s technology and business model
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UX/UI Design
- Designed a multi-layered, intuitive website for various audiences
- Integrated custom graphics and animations for better engagement
- Ensured a seamless user experience with clear, appealing presentation
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Development
- Built a custom, responsive website tailored to Covecta’s needs
- Added advanced features and animations to showcase their technology
- Optimized performance across all devices to meet professional standards
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